Google Ads

Targeted Google traffic that converts into real bookings.

Need bookings fast? Google Ads put you in front of people actively searching for tattoo artists in your area. You only pay for clicks, so your budget goes straight to high-intent traffic from clients ready to book. Campaigns are built to convert, monitored regularly, and refined to keep your cost per enquiry low.

Client Testimonial

Glenn Vasaturo

"Before Ink Marketing, I was only running ads on Instagram. I knew there were massive opportunities I was missing by not expanding my reach to Google and Meta. However, the idea of taking time away from tattooing to learn a whole new skill set, like advertising, felt counter to my core goal of becoming the best tattooer I can be. This is what drove me to partner with Ink Marketing.

Since teaming up with Ink Marketing, I’ve gone from being booked out for about one month to now being booked two full months in advance—and starting to fill into the third month. As a business owner, husband, and father, this is life-changing for my family."

Timescales

We can launch your Google Ads within 48–72 hours once we have access and your goals confirmed. Every campaign goes through a learning phase during the first 1–2 weeks while Google tests audiences and gathers data. Performance becomes more stable after this period, and you’ll see clearer trends in cost-per-lead and enquiry quality.

Ads aren’t a “set and forget” service - we monitor and adjust campaigns continuously. Keywords, budgets, targeting and ad copy are refined over time to improve consistency, reduce wasted spend, and bring in stronger enquiries as more data builds.

Targeted Google traffic that converts into real bookings.

Client Testimonial

Glenn Vasaturo

Timescales

What Google Ads can do for you

Google Ads capture clients at the exact moment they’re searching for a tattoo artist. We build tightly targeted campaigns that focus on high-intent keywords, strong ad copy, and optimised landing pages to maximise conversions. You get predictable enquiries and a reliable system for filling gaps in your diary.

What you can expect

Faster enquiries
More high-intent clients
Lower cost per lead over time
Reliable bookings during quiet periods
Clear tracking and performance data
Improved visibility across local search terms

Real monthly results from studios & artists we manage

Empire Ink — Edinburgh & Glasgow, Scotland: 979 conversions at £1.41 each from 5.83k clicks
Underground Tattoo Studios — Walsall, England: 514 leads at £0.38 with strong click-throughs
Jeramie Schacht — Ogden, Utah (USA): 81 conversions from 470 clicks at $3.98 per conversion

Free consultation

Not sure where to start? Book a free consultation and we’ll look at your goals and budget, to recommend the right services, and outline exactly what to expect.

Book Free Consultation

Ink Marketing

Related services.

All Case Studies

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Web Design

Your tattoos deserve a website that matches the standard of your work. We design clean, responsive layouts that put your portfolio front and centre, build trust, and make it effortless for clients to reach you. The goal is simple: more enquiries, better clients, less hassle.

Google Ads

Meta Ads

Meta ads are a powerful way to get your work in front of thousands of people who love tattoos in your area. We set everything up for you: targeting, creatives, tracking, and focus on bringing in strong, high-intent enquiries at a consistent cost. The ads run in the background while you focus on tattooing.

SEO

Strong SEO helps you rank higher, stay visible, and bring in more bookings. We optimise your site from top to bottom: speed, structure, keywords, content, technical fixes - so Google trusts your site and shows it to more people. The goal is simple: get you onto page one and keep you ahead of local competitors.

Email Marketing

Email marketing is one of the quickest ways to boost bookings when things go quiet. We design and write clean, branded emails for flash drops, cancellations, seasonal offers, vouchers, aftercare guides and anything time-sensitive. Your audience gets clear, helpful updates - you get more bookings.

Blog Writing

Blog posts help you stay visible, relevant, and connected to your audience. We write clear, useful content that shows your recent work, answers common questions, and helps clients feel confident before booking. Everything is written with SEO in mind so your site keeps growing long-term.

Let’s talk.

Tell us about your project—whether it’s a website, SEO, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the free consultation, we’ll give you a detailed plan and timeline.

Let’s talk.

Tell us about your project—whether it’s a website, SEO, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the free consultation, we’ll give you a detailed plan and timeline.

Let’s talk.

Tell us about your project—whether it’s a website, SEO, or marketing.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the free consultation, we’ll give you a detailed plan and timeline.